Bandai Namco to "Aggressively" Create Original IP

From IGN - February 13, 2018
By Shabana Arif

Bandai Namco's future plans include "aggressively" creating new and original IP.

In the company's Q3financial reportit announced the creation of a new "IP Creation Unit", which will sit alongside divisions for toys, videos and music, amusement, and games. The unit will "invest aggressively in IP creations," and wo not just focus on video games.

To facilitate the creation of new IP, Bandai Namco is investing25 billionyen (approximately $232 million USD) over the next three years "on top of its normal investments".

TheupcomingCode Veinis the company's next new IP - and it sounds like it's just the beginning.The company is also currently rumoured to be working on Ridge Racer 8and Metroid Prime 4 for Switch.


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